Designed For Agents, By Agents.
Independent. Connected. A co-op built with you in mind.
The Only True Cooperative for Travel Agents
The Australian Travel Agents Co-operative (ATAC) is the only true co-operative buying group in Australia's travel industry. For 40 years, ATAC has provided a platform for independent travel agents to succeed while maintaining their independence.
Built on transparency, superior buying power, and equal sharing of profits, we empower independent agents to keep more of what they earn, stay fully autonomous, and grow with a supportive community.
Powered by Co-operation, Connected by Purpose
The ATAC Difference
At ATAC, we understand the realities of running an independent travel business. It can feel isolating, costly and increasingly complex — with growing pressures from suppliers, technology and corporate networks.
ATAC exists to change that. We remove unnecessary barriers, reduce overheads, and return value to where it belongs — back into your business.
What Being Part of ATAC Means
Your Independence, Your Way
You stay fully in control of your brand, clients and business decisions — while gaining the strength of a collective that works for you.
Rewards That Grow With You
Enjoy tiered overrides, annual dividends and trading bonuses designed to reward your success and loyalty
Tools, Support, Community
Access exclusive training, resources, collaboration and a competitive partner portfolio — all built to help your business stay profitable, informed and connected.
Be Part of Something Bigger
Join a community that values your independence, your success and your future.
Your Success, Your Way
Your success is our success. We are committed to helping you succeed and grow your business.